5 Ways Farmers First® Is Flying High in Omaha

Brian Paff

Dec 13, 2019

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Farm shows are pretty awesome, right? With exciting speakers, interesting panel topics and connections with fellow farmers around every corner, Farmer2FarmerV is exceeding every expectation for what it looks like when farmers get together and share ideas. 

But beyond all the hype, why does any of this matter? How does all of this put Farmers First®?

Here are five ways we’re getting farmers ready to beat the odds in 2020 and beyond.

1. Building a Community of Farmers

From Farmer2Farmer Crop Circles to late-night get-togethers, growers who made the trip to Omaha have had a chance to compare notes with fellow FBN network members. You aren’t just points of data, afterall. You are farmers with unique questions, ideas and solutions who are positioned to help one another face today’s farming challenges and opportunities.

Event attendees are meeting farmers just like them from across the continent, but they’re also finding themselves face-to-face with experts from a variety of topics that impact the industry today.

It’s the power of a network of farmers on full display, right here in Omaha.

2. Demonstrating Why Data Is a Game-Changer

You know data is important—maybe it’s even why you joined FBN in the first place. Whether it’s metrics from your own farm or data contributed anonymously by network members in your region, making sense of price and performance data is key to developing a plan for your farm that provides you with the greatest profit potential. 

We say that a lot at FBN. But if you’re in Omaha you’ve probably had more than a few “aha” moments, from this morning’s keynote address by Oakland A’s executive Billy Beane on “Moneyball” analytics to any handful of sessions you’ve attended thus far. 

Understanding data and how utilizing it will impact your bottom line can help you make the right decisions for your operation.

Your success isn’t just a number on a yield monitor. It’s about paying attention to the other factors that come into your cropping decisions every year.

3. Knowing What Matters the Most

We know that buying seed and chemicals at great prices is only a portion of what’s on your mind every day. You’re making all sorts of decisions that impact your operation and your family—and we want to help with those, too.

Our FBN team is here in Omaha talking about health coverage and taking steps toward greater well-being, crop insurance, securing financing and a host of other topics that impact the lives of farmers—in and out of the combine. 

4. Making Your Operation More Sustainable

Farming is all about the long game, and we’re here to equip you to succeed at the end of the day. Farmer2Farmer V attendees are hearing about international markets and trade from leaders across the industry, including U.S. Secretary of Agriculture Sonny Perdue who was in Omaha today to talk with farmers. 

They’re taking advantage of sessions about future crop opportunities and how to make the most of the crops they’re already planting. They can listen in on talks about advances in farm equipment or in what direction the seed industry is headed. This isn’t just a job for today - it’s an industry whose innovations and advances will impact generations to come.

5. Looking Ahead to 2020 and Beyond

As the FBN network has grown, so has our ability to deliver more of the tools and support you’ve asked us to provide. We’ve been able to bring more to the table each year as you provide us with additional data to look at. Over the past five years, we’ve been able to expand price transparency and provide you with tools to improve your ability to make the right decisions for your farm.

We’re highlighting our newest tools and features at Farmer2Farmer V—such as FBN Savings Finder and our crop marketing tool, HedgeCommand—to help you make decisions for your operation that are systematic, personalized and flexible. 

And we’ll be rolling out even more for our members to take advantage of in 2020, from updates for imaging to field-level yield predictions. 

Catch Up on Some of the Excitement from Farmer2Farmer

Couldn’t make it to Omaha? We're going to replay some of the best segments of our livestream production from Farmer2Farmer V; visit farmer2farmer.ag/live to watch our interactive coverage. If you're not a member of FBN, sign up for a demo and find out how you can join the Farmers First® movement.


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Brian Paff

Dec 13, 2019

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